The Digital Twin Factory

Precision-made digital twins for visual content production at scale
Looking to streamline visual content production? It all starts with high-quality digital twins that work everywhere. Our factory-optimized process can digitize product portfolios of any size. Which means simplified workflows, lower costs, and content automation across every channel.
Grip is a content configuration engine powered by NVIDIA Omniverse
Grip is a content configuration engine powered by NVIDIA Omniverse that enables brands to generate consistent hero-quality visual marketing content variations at scale for any use case.

Digital twins that dazzle

Replicating the leather stitching on a luxury car seat, or the way light dances through a perfume bottle? We eat that up. So we built the Digital Twin Factory to capture every detail with precision.
Digital twin of a tall Coca-Cola can featuring the classic red background with white text. The Coca-Cola logo is prominently displayed in cursive font, alongside the phrase 'Goût Original' in vertical alignment, highlighting its French branding. The can appears chilled with visible condensation droplets, emphasizing refreshment and premium quality.
Digital twin of a 500 ml Coca-Cola bottle featuring the iconic red label with the white Coca-Cola logo and 'Original Taste' branding. The bottle design includes textured grip patterns for ergonomic handling, a vibrant red cap, and a transparent view of the carbonated beverage inside, emphasizing freshness and classic appeal.
Digital twin of a 500 ml Coca-Cola bottle showcasing the classic red label with the white Coca-Cola logo and 'Original Taste' branding. The label includes the phrase 'Delicious & Refreshing,' highlighting its appeal. The bottle features a contoured design with a red cap and a clear view of the carbonated beverage inside, emphasizing freshness and iconic branding.
Digital twin of a Coca-Cola plastic bottle with a capacity of 500 ml, featuring a red label with the Coca-Cola logo and 'Sabor Original' branding in white text. The bottle has a contoured design with a vibrant red cap, showcasing the classic and refreshing beverage inside.
Digital twin of a 237 ml Coca-Cola glass bottle featuring the classic contoured design. The bottle has a red label with the Coca-Cola logo, 'Sabor Original' branding, and nutritional information. It includes hexagonal icons indicating high sugar and calorie content, and a red bottle cap completes the classic look.
Digital twin of a Coca-Cola can with Chinese branding, featuring the Coca-Cola logo in white against a red background. The design includes the Olympic rings with the text '经典美味' (Classic Taste) and multicolored horizontal stripes representing Olympic themes. A stylized running figure at the bottom adds to the athletic and celebratory design.
Digital twin of a 290 ml Coca-Cola glass bottle featuring a red label with the Coca-Cola logo and 'Sem Açúcar' (No Sugar) branding in black text. The label also includes 'Retornável' (Returnable), highlighting its eco-friendly design. The classic contoured bottle design is paired with a black bottle cap.
Digital twin of Coca-Cola Zero Sugar packaging featuring two 1.5-liter plastic bottles wrapped in a red sleeve displaying the Coca-Cola logo and Zero Sugar branding in bold black font. The sleeve includes a recycling message in Turkish and decorative icons, promoting the product's holiday design.
Digital twin of a Coca-Cola 6-pack featuring 16.9 fl oz (500 ml) plastic bottles. The bottles are packaged with a red top carrier displaying the Coca-Cola logo, 'Original Taste' branding, and the message 'Recycle Me.' Each bottle features a red label with the iconic Coca-Cola logo and the phrase 'Delicious & Refreshing,' emphasizing sustainability and classic appeal.
Digital twin of an 8-pack Coca-Cola bundle featuring bottles packaged in a red shrink wrap with a white band at the top. The Coca-Cola logo is prominently displayed in white with the 'Goût Original' tagline and 'Délicieux & Rafraîchissant' text in French, emphasizing the original taste. The white band includes Arabic text reading '7+1 liter,' highlighting a promotional offer.
Digital twin of a six-pack of Coca-Cola Zero Sugar glass bottles in a red cardboard carrier. The packaging prominently displays the Coca-Cola logo in black, alongside the 'Zero Sugar' and 'Zero Calorie Cola' branding. The carrier includes recycling instructions, nutritional facts, and a QR code for additional product information, emphasizing sustainability and calorie-free refreshment.
Digital twin of a Coca-Cola 6-pack featuring mini cans with a festive red design for Chinese New Year. The packaging prominently displays the Coca-Cola logo in white, alongside 'Original Taste' and 'mini' branding. Decorative fireworks and traditional Chinese motifs enhance the celebratory theme. Each can contains 200 ml, and the packaging highlights calorie information and promotional text in Mandarin.
Digital twin of a Coca-Cola 6-pack of cans with festive Chinese New Year-themed packaging. The red design features colorful fireworks and traditional Chinese motifs surrounding the white Coca-Cola logo in Chinese characters. The packaging includes text emphasizing '经典美味' (Classic Taste) and a promotion in Mandarin. Each can contains 330 ml, as indicated in the bottom-left corner of the design.

Trusted by the world’s leading beverage brands

Including Coca-Cola, and many others
Digital twin of a blue Yamaha R1 motorcycle, built in the universally compatible OpenUSD format.
Digital twin of a Yamaha cruiser motorcycle in black with red accents, featuring a low-slung seat and chrome details, built in the universally compatible OpenUSD format.
Digital twin of a Yamaha motorcycle with teal wheels, built in the universally compatible OpenUSD format.
Digital twin of a Yamaha naked sports motorcycle in black with blue wheels and gold front forks, built in the universally compatible OpenUSD format.
Digital twin of a Yamaha V-twin cruiser motorcycle in black with chrome details, featuring classic styling and a low-profile seat, built in the universally compatible OpenUSD format.
Digital twin of a Yamaha XSR900 motorcycle in red, white, and black, built in the universally compatible OpenUSD format.
Digital twin of a Yamaha off-road utility vehicle, built in the universally compatible OpenUSD format.
Digital twin of a Yamaha adventure scooter in black and beige, built in the universally compatible OpenUSD format.
Digital twin of a Yamaha ATV with rugged tires, built in the universally compatible OpenUSD format.
Digital twin of a blue Yamaha sport ATV, built in the universally compatible OpenUSD format.
Automotive Digital twin of a white Honda SUV, built in the universally compatible OpenUSD format.
Automotive Digital twin of a silver Honda CR-V SUV with a modern design, featuring black trim and alloy wheels, built in the universally compatible OpenUSD format.
Automotive Digital twin of a gold Acura sedan, built in the universally compatible OpenUSD format.
Automotive Digital twin of a red Honda Accord sedan with a sleek, aerodynamic design, featuring alloy wheels and a modern front grille, built in the universally compatible OpenUSD format.

Trusted by the world’s leading automotive brands

Including Yamaha, Acura, Honda, and more
Digital twin of Giorgio Armani Sì Eau de Parfum Intense, built in the universally compatible OpenUSD format.
Digital twin of Cacharel Yes I Am Eau de Parfum, built in the universally compatible OpenUSD format.
Digital twin of Prada Paradoxe Eau de Parfum, built in the universally compatible OpenUSD format.
Digital twin of Mugler Angel Eau de Parfum, built in the universally compatible OpenUSD format.
Digital twin of Mugler Alien Eau de Parfum, built in the universally compatible OpenUSD format.
Digital twin of Lancôme La Nuit Trésor Eau de Parfum, built in the universally compatible OpenUSD format.
Digital twin of Azzaro Wanted fragrance, built in the universally compatible OpenUSD format.
Digital twin of Diesel Only The Brave fragrance, built in the universally compatible OpenUSD format.
Digital twin of L'Oréal Paris Color Riche Lipstick in red, built in the universally compatible OpenUSD format.
Digital twin of Maybelline Instant Age Rewind Eraser Treatment Makeup in shade 120, built in the universally compatible OpenUSD format.
Digital twin of Maybelline SuperStay Lumi-Matte Foundation in shade C10, built in the universally compatible OpenUSD format.
Digital twin of L'Oréal Paris Glycolic Bright 3% Eye Serum, built in the universally compatible OpenUSD format.
Digital twin of L'Oréal Paris Elvive Hyaluron Pure Exfoliating Scalp Serum, built in the universally compatible OpenUSD format.
Digital twin of TRESemmé Keratin Smooth No.4 Serum, built in the universally compatible OpenUSD format.

Trusted by the world’s leading beauty & luxury brands

Including L'Oréal, LVMH, Shiseido, and more
Digital twin of Chandon Brut Sparkling Wine, built in the universally compatible OpenUSD format.
Digital twin of Moët & Chandon Nectar Impérial Champagne, built in the universally compatible OpenUSD format.
Digital twin of Perrier-Jouët Belle Époque 2013 Champagne, built in the universally compatible OpenUSD format.
Digital twin of Château Galoupet Rosé Cru Classé Côtes de Provence, built in the universally compatible OpenUSD format.
Digital twin of Martell Single Cru 1999 Cognac, built in the universally compatible OpenUSD format.
Digital twin of Volcán De Mi Tierra Blanco Tequila, built in the universally compatible OpenUSD format.
Digital twin of Cîroc Red Berry Flavoured Vodka, built in the universally compatible OpenUSD format.
Digital twin of Don Julio 70 Añejo Claro Tequila, built in the universally compatible OpenUSD format.
Digital twin of Captain Morgan Original Spiced Rum, built in the universally compatible OpenUSD format.
Digital twin of Woodford Reserve Kentucky Straight Bourbon Whiskey, built in the universally compatible OpenUSD format.
Digital twin of The Dalmore 2009 Vintage Highland Single Malt Scotch Whisky, built in the universally compatible OpenUSD format.
Digital twin of James Buchanan's Red Seal Blended Scotch Whisky, built in the universally compatible OpenUSD format.
Digital twin of Captain Morgan Original Spiced Rum, built in the universally compatible OpenUSD format.
Digital twin of Gordon's London Dry Gin, built in the universally compatible OpenUSD format.

Trusted by the world’s leading beverage brands

Including Moet Hennessy, Diageo, Pernod Ricard, and more
Grip digital twin of a playful and colorful children's backpack featuring vibrant, hand-drawn house illustrations, designed for comfort with adjustable straps and a spacious front pocket
Grip digital twin of a pink Croc.
Grip digital twin of a men's suit jacket.
Grip digital twin of a white Puma sneaker.
Grip digital twin of New York Yankees baseball cap.
Grip digital twin of a color puma running shoe.
Grip digital twin of a blue and red puma zip-up athletic jacket.
Grip digital twin of a white and black checkered tote.
Grip digital twin of a black luxury crocodile handbag.
Grip digital twin of a camouflaged Croc.
Grip digital twin of a Speedo Women's bathing suit.
Grip digital twin of Speedo swim goggles.
A digital twin of Adidas athletic shorts.
Grip digital twin of a red puffer coat

Trusted by the world’s leading fashion brands

Including Puma, Hugo Boss, Crocs, and more
Grip digital twin of an elegant, gold-toned perfume bottle with a sleek, curved design and a metallic finish, showcasing luxury and sophistication.
Grip digital twin of a sleek pair of wireless earbuds in a compact charging case. The earbuds feature a modern black design with striking blue accents and a lightweight form for superior audio quality and portability.
Grip digital twin of a premium desktop monitor with an ultra-slim black screen, featuring a gold base and integrated soundbar for a sleek and modern multimedia experience.
Grip digital twin of an elegant wooden air purifier, combining sustainable design with modern filtration technology. The sleek device features a textured fabric panel and intuitive top controls, exemplifying innovation and eco-friendly aesthetics.
Grip digital twin of a cylindrical, green Bang & Olufsen portable speaker with a ribbed exterior design, blending modern aesthetics with premium audio technology.
Grip digital twin of a portable air cooler with a sleek white and black design, featuring an adjustable vent, easy-to-use handle, and wheels for portability, perfect for providing cool air in small spaces.
Grip digital twin of a Parkside cordless impact drill, featuring a green and black design with red accents and a visible rotating drill bit.
Grip digital twin of a compact and efficient vacuum cleaner with a sleek grey and blue design, featuring a HEPA filter, adjustable power settings, and easy-to-maneuver wheels, ideal for versatile cleaning in various environments.
Grip digital twin of a Philips flat-screen television displaying a vibrant image of an ice cave with a climber in red gear, emphasizing high-resolution visual quality.
Grip digital twin of a white rice cooker with a simple, modern design, featuring a lid with a steam vent, a control panel for cooking and keeping warm, and sturdy handles on the sides for easy transport.
Grip digital twin of a modern blender featuring a blue base with a silver control panel and a clear plastic blending jar equipped with a lid and handle.
Grip digital twin of a sleek coffee machine with a red exterior, featuring a touchscreen interface displaying "YOUR COFFEE IS READY," and a visible coffee bean compartment on top.
Grip digital twin of a red sandwich maker with non-stick triangular plates, shown with one toasted sandwich inside, highlighting its compact and efficient design.
Grip digital twin of a sleek, modern faucet with a brushed nickel finish, featuring two handles for temperature control and a wide, curved spout in a stylish design.

Trusted by the world’s leading consumer electronics brands

Including Philips, Electrolux, Bang & Olufsen, and more
Digital twin of a Philips MRI scanner with a blue patient table, built in the universally compatible OpenUSD format.
Digital twin of a medical imaging device, specifically an MRI scanner, showcasing the patient bed and circular opening, built in the universally compatible OpenUSD format.
Digital twin representation of a Philips MRI scanner highlighting the internal copper coil structure, with an overlay of electrical and magnetic field visuals.
This is a digital twin of Philips' mobile monitor system, which features dual flat-screen displays mounted on a wheeled cart. The screens display X-ray imaging, and there is a central control console below and hooks on either side for accessories.
Digital twin of a Philips mobile X-ray machine with a space-themed design, including an astronaut and Earth graphic, built in the universally compatible OpenUSD format.
Philips mobile C-arm imaging system, featuring a curved arm with an X-ray source and detector at either end, mounted on a wheeled base with control panels and cables for intraoperative imaging.
Digital twin of Philips CT scanner with an advanced patient table and mounted control panel, designed for precision diagnostics and enhanced patient care.
Exploded view of a hospital-grade pressure redistribution mattress system with multiple layers, including a blue top cover, cushioning layers, an air cell layer, a supportive foam base, and integrated control components shown alongside.
Digital twin of Close-up view of a Philips portable medical imaging system, showcasing the interactive touchscreen interface and control panel.
Philips IntelliVue X3 portable patient monitor featuring a sleek white design, a high-resolution display showing colorful vital signs data, and multiple connection ports for various sensors and inputs.
Grip digital twin of the Philips ePatch, a compact wearable device for remote cardiac monitoring. This advanced health tracker features integrated digital twin technology, enhancing accuracy and enabling real-time analysis for personalized patient care.
This is a digital twin of the blue Hillrom-branded integrated warming pad, which features printed instructional text and diagrams. The pad includes attachment points on the edges and a yellow connector cable at the bottom.

Trusted by the world’s leading healthcare brands

Including Philips, Baxter, Getinge, and more

Trusted by the world’s leading food brands

Including Kellanova, Heinz, Campbell, and more

Trusted by the world’s leading health & hygiene brands

Including Beiersdorf, Colgate-Palmovile, and more

Why choose the Digital Twin Factory?

Digital twins are quickly becoming the new foundation of visual marketing—replacing photography with 3D models that let brands create personalized, interactive, and adaptable content. At the Digital Twin Factory, we take it a step further with benefits that go beyond the basics.

Hyper-realistic quality

You’ve poured time and energy into perfecting your products—why let the details get lost? The Digital Twin Factory captures every nuance with precision, helping customers not just see your product but connect with it. And that connection? It drives sales.

Universal compatibility

Our digital twins are interoperable everywhere—across platforms, apps, tools, and channels. Whether it’s agencies, vendors, or partners, everyone can use them. That means smoother workflows and big savings in time and money. Cha-ching!

Industrial scale

Big portfolio? Bring it on. We have capacity for unlimited scaling. From one product to thousands, the Digital Twin Factory delivers high-quality digital twins fast, so you can scale content production faster, bigger, and more affordably than ever.

How does the magic happen?

At Grip, we crank out tens of thousands of digital twins a year with precision and speed. Thanks to our Six Sigma factory process, onboarding is quick, and we achieve a 96% first-time-right rate within 12 months. Can you say, “Abracadabra?”

Illustration of the Digital Twin Factory process by Grip, depicting a step-by-step pipeline for creating ultra-high-fidelity digital twins. The input, labeled "Integration & process layer," includes elements like client processes, source systems, intake forms, and imports. These inputs are funneled into a factory machine. The process progresses through stages including model creation, material definition, style application, artwork integration, rendering, and quality control. The final output is a high-quality digital twin, represented as a floating rubber duck in a pool. The bottom output layer emphasizes asset library, sharing tools, content distribution, and self-service capabilities.Illustration of the Digital Twin Factory process by Grip, depicting a step-by-step pipeline for creating ultra-high-fidelity digital twins. The input, labeled "Integration & process layer," includes elements like client processes, source systems, intake forms, and imports. These inputs are funneled into a factory machine. The process progresses through stages including model creation, material definition, style application, artwork integration, rendering, and quality control. The final output is a high-quality digital twin, represented as a floating rubber duck in a pool. The bottom output layer emphasizes asset library, sharing tools, content distribution, and self-service capabilities.

We’re setting new standards with the support of NVIDIA

Our factory operates in partnership with NVIDIA Omniverse to produce hyper-detailed, lifelike, and truly interoperable digital twins. Together, Grip and NVIDIA are paving the way for a new era of AI-based marketing production—where efficiency, consistency, and innovation come together to transform how content gets made. (Product marketers everywhere shed a single, happy tear.)
Grip is a content configuration engine powered by NVIDIA Omniverse Grip is a content configuration engine powered by NVIDIA Omniverse.

Take a look at what’s inside

One look at what goes into making our digital twins, and it all makes sense—they’re built to play nice with whatever you’ve got. Tools, platforms, agencies... it doesn’t matter. We use the universally-compatible OpenUSD format with enhanced geometry, materials, and decoration, so they’re ready for any use case.

Nvidia Omniverse
Open USD
Metaverse standards forum
3D wireframe model of a car, showcasing a detailed, untextured design of an SUV-style vehicle. The model features sharp lines, realistic proportions, and intricate details such as the front grille, wheels, and side mirrors, set against a neutral gray background. This image highlights the initial stage of a digital twin creation process.
Digital twin of a car, showcasing a close-up view of the front-right section. The image highlights detailed features such as the sleek LED headlights, aerodynamic grille, and the black alloy wheel with a yellow brake caliper displaying the Acura logo. The 'Type S' badge is visible near the wheel well, emphasizing the vehicle's performance design. The car's white exterior finish enhances the polished, realistic representation.Digital twin of a car, showcasing a close-up view of the front-right section. The image highlights detailed features such as the sleek LED headlights, aerodynamic grille, and the black alloy wheel with a yellow brake caliper displaying the Acura logo. The 'Type S' badge is visible near the wheel well, emphasizing the vehicle's performance design. The car's white exterior finish enhances the polished, realistic representation.Digital twin of a car, showcasing a close-up view of the front-right section. The image highlights detailed features such as the sleek LED headlights, aerodynamic grille, and the black alloy wheel with a yellow brake caliper displaying the Acura logo. The 'Type S' badge is visible near the wheel well, emphasizing the vehicle's performance design. The car's white exterior finish enhances the polished, realistic representation.

Geometry

  • OpenUSD format for universal compatibility
  • High-polygon counts for exceptional visual detail
  • True-to-life scale for precise real-world accuracy
  • Product variations for flexible content configuration
Digital twin of a car's interior showcasing the front and rear seats. The seats are upholstered in black with red contrast stitching, featuring a sporty and luxurious design. The headrests display an embossed 'Type S' logo, and the center console includes cup holders and a storage compartment. The image highlights a spacious and premium cabin with attention to detail.
Digital twin of a car seat featuring black perforated leather upholstery with subtle red stitching accents along the seams. The design highlights a sporty yet luxurious aesthetic, with a focus on clean lines and premium materials. The close-up view emphasizes attention to detail and high-quality craftsmanship.Digital twin of a car seat featuring vibrant red upholstery with perforated leather and black suede accents along the sides. The seat design includes sleek black stitching for added detail and emphasizes a sporty and luxurious aesthetic. The close-up view highlights the material quality and precision in craftsmanship.Digital twin of a car seat featuring white perforated leather upholstery with black suede accents along the sides. The design includes precise black stitching, adding a touch of sophistication to the sporty and luxurious look. The close-up view highlights the craftsmanship and premium materials used in the seat.

Materials

  • Realistic rendering using OmniSurfaceBase and OmniPBR
  • Enhanced material fidelity with BSDF shaders (leveraging Disney, Unreal, and AMD FidelityFX standards)
Close-up view of the Acura logo on a red car's grille. The emblem features a chrome-finished 'A' encased in a black oval, reflecting a sleek and modern design. The red background showcases a textured surface with dynamic patterns, emphasizing the brand's attention to detail and premium aesthetic.

Decoration

  • EXR format for high-dynamic-range imaging
  • Precision texture mapping via BSDF for accurate surface details
  • Color-managed workflows with PDF-to-texture conversion for consistent results

Details that make beauty scalable

We capture all of the details of your physical product—materials, artwork, lighting, reflections, transparencies—so everything looks as realistic as it should, no matter the context. Whether it’s lifestyle shots, immersive videos, or product configurators, our digital twins look and act just like the real thing in any setting.
Artwork
integration
Grip digital twin of Biotherm Homme
Transparencıes
Grip digital twin of Biotherm Homme
Refractıons
& shadows
Grip digital twin of Biotherm Homme
Reflections
Grip digital twin of Biotherm Homme
Grip digital twin of Biotherm Homme
Transparent
materials
Grip digital twin of Biotherm Homme
Camera angles,
FOV & lighting
Grip digital twin of Biotherm Homme

Not all digital twins are created equal

While the potential of digital twins is huge, the difference between substandard models and high-fidelity, universally-compatible digital twins is like comparing a paper airplane to a jet engine.

Cartoon-style illustration of a sunflower on a platform being examined by two robotic arms holding magnifying glasses. One magnifying glass focuses on realistic petal details, while the other shows a pixelated section of the flower, emphasizing a comparison between high and low-quality visuals. The background is light purple, and the platform is white.

Beware of “good enough”

There are faster ways to produce lower-quality digital twins, but they fall short when used across different use cases.  

The Digital Twin Factory only delivers hero-quality, hyper-realistic digital twins ready for any use case you can imagine—saving you time, frustration, and all the shame of being the person who chose the wrong digital twin provider. Ouch!

The right digital twin means endless possibilities

With the Digital Twin Factory, your digital twins are built to adapt—ecommerce, DCO, social media, AR/VR, virtual showrooms, interactive configurators, TVC, out-of-home—your imagination is the only limit.

And as you may have guessed by now, our digital twins are the first step in automating endless hero-quality visual content variations with the Grip content configuration engine.

Take a closer look at how Grip uses digital twins to streamline the large-scale production of digital shelf and video content.

Cartoon-style illustration of a sunflower on a platform being examined by two robotic arms holding magnifying glasses. One magnifying glass focuses on realistic petal details, while the other shows a pixelated section of the flower, emphasizing a comparison between high and low-quality visuals. The background is light purple, and the platform is white.
Cartoon-style robot character with eight robotic arms, each holding a magnifying glass. The robot has a yellow body with a bowtie, a mustache, and a pink fedora hat. Its design suggests meticulous inspection, with one magnifying glass focusing on its large yellow eye for a playful yet analytical theme.

Not sure if your digital twin is up to the task?

Here’s a quick litmus test: Are you using your digital twins for consumer-facing content like TV commercials, social media, or other high-visibility campaigns? Can you give them to an agency and get hero-quality results back? If not, chances are your current digital twins aren't hitting the mark.

Send us your file at digitaltwincheck@indg.com, and we’ll give it a no-strings-attached evaluation. We’ll let you know where your twin shines—or where it could use some polish. 



Curious to see how Grip digital twins can power your content production?

If you’re tired of settling for ‘good enough’ and want digital twins that actually deliver, let’s chat. Seriously, book a call—we’ll take a look at your current twins and show you how this all works in action.

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